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GetResponse is one of the most popular email marketing platforms on the market today. But is it really the best? In this GetResponse review, we’ll take an in-depth look at the features, pros, and cons to help you decide if GetResponse is right for your business.
What is GetResponse?
GetResponse is an email marketing solution that offers a complete set of tools to help businesses grow their audience and increase sales. It is a simple, intuitive platform with a drag and drops editor that makes it easy to create, send and track emails for increased customer engagement.
GetResponse also comes complete with templates, automation, and integration, allowing users to manage the whole marketing process in one place.
It includes features like a landing page, surveys, SMS marketing, Web push notifications, etc. GetResponse also offers a free trial so businesses can try it before committing to a paid plan.
GetResponse Pricing & Plans
GetResponse has four pricing plans to choose from, making it an excellent option for businesses of all sizes. The cheapest plan starts at $15 per month and includes 1,000 email credits, while the most expensive plan costs $1,499 per month and includes 150,000 email credits.
GetResponse Basic plan
The GetResponse Basic plan is the cheapest of their plans and includes all of the essential features for email marketing. You can create email lists, autoresponders, landing pages and track your results.
The only downside is that you can’t send unlimited emails like the other plans. But, if you’re starting or have a small list, this plan is perfect for you. And at only $15/month, it’s a great value.
GetResponse Plus plan
GetResponse offers a Plus plan that allows users to have 1,000 contacts and send up to 12,000 emails per month.
The Plus plan also includes automation, A/B testing, and landing pages. The price for the Plus plan is $49 per month.
GetResponse Professional plan
The Professional plan is the most popular of the four GetResponse plans. It starts at $99 per month and allows for 1,000 subscribers. You also get unlimited email automation, landing pages, and webinars.
GetResponse Max plan
GetResponse offers a Max plan that has all the other plans’ features and allows for an unlimited number of contacts. In addition, you can send an unlimited number of emails per day, unlimited automation workflows, phone support, and a dedicated IP address.
This plan also includes a free trial. GetResponse is an excellent choice for businesses that want to send a high volume of emails.
How does GetResponse pricing compare to that of its competitors?
GetResponse’s pricing is very competitive when compared to its competitors. For example, their lowest pricing plan starts at $15 per month and includes 1,000 email subscribers, while their highest pricing plan is $145 per month and includes 25,000 email subscribers.
In addition, they offer a 30-day free trial, so you can test out their platform before committing to a subscription.
GetResponse also offers several features that their competitors do not, such as automation rules, which allow you to create rules based on subscriber behavior (e.g., send a different email campaign to people who opened your last email versus those who did not open it) and web forms, which allow you to create custom forms and embed them on your website easily.
GetResponse is an excellent choice for small businesses and individuals who want to communicate with their customer base effectively; it’s affordable too!
Main features of GetResponse
1. Autoresponders
One of the most powerful features of GetResponse is its autoresponder capability. This tool allows you to create a series of automated emails sent out at preset intervals.
This can be an incredibly effective way to keep in touch with your customers and promote your products or services. It’s also a great way to build loyalty and trust with your audience. The autoresponder feature can be used for a variety of purposes, including:
- Sending thank you messages
- Sending product updates or announcements
- Offering free trials or discounts
- Encouraging subscribers to join your mailing list
- Sending birthday greetings
- Offering customer support
The autoresponder feature is easy to use and customized to meet your specific needs.
You can create a series of emails that are automatically sent out or trigger individual messages based on subscriber behavior. You can also segment your audience so that different groups receive different content.
2. Drag and Drop email editor
The Drag and Drop email editor in GetResponse is straightforward to use. You can simply drag and drop elements wherever you want them, making it quick and simple to create beautiful emails that look great on any device.
With this editor, you don’t need to worry about coding or HTML, just drag and drop elements from the toolbar to the layout pane, and you’re ready to go!
You can add text, images, buttons, and more. Plus, you can customize your layouts to create just the look you want.
3. Email templates
GetResponse includes over 100 templates with tons of features and styles. This can be useful for saving you time when reaching out to prospects or creating a fully custom design that reflects your business’s branding.
You can also easily customize any template to match your branding. Additionally, you can add your photos and videos or use stock images and videos from the library.
And if you need help getting started, there are plenty of tutorials available to walk you through the process.
4. A/B testing
A/B testing is a great way to determine which version of a campaign or email performs better. It allows you to test two different versions of a message against each other and see which one gets the best results. This can help you to fine-tune your campaigns and improve your ROI.
The A/B testing feature in GetResponse is easy to use. You can create a new A/B test by going to the “tests” tab and clicking on “create a new test.”
Then, choose the type of test you want to run and enter the details. You can then send out both versions of your email to a small portion of your list, and GetResponse will track the results for you.
5. Funnel Builder
Once you’ve set up a campaign, it’s time to move on to setting your marketing goals. With the Funnel Builder, you’ll be able to track how many leads and sales each step of your funnel conversion process has given you.
For example, if the first goal of your funnel is for a lead and there are five steps in between that goal (including one where a customer becomes a subscriber), then when someone fills out an inquiry form or subscribes, this translates into 1/5th of a lead so far.
It will also offer suggestions about what you should do next to optimize for more leads or sales-designed with ideas focused around what actions correlate best with those results.
6. Drip Campaigns
This new feature lets you tailor your marketing messages to one or many segments of customers. It could be for an individual, a list segment, or even tagged contacts – you can create any type of campaign that matches your unique needs. These drip campaigns help ensure that your contact doesn’t miss out on content they need while also giving them the variety they deserve!
7. Campaign Management
Are you constantly juggling your efforts between multiple campaigns, lists, and subscribers? GetResponse offers a fast solution for managing all of your marketing.
Campaigns can be created quickly to meet the needs of different groups or individual channels. You can start by adding subscribers from one list while drafting email templates that reach out to other parts of your audience.
Schedule emails in advance so you don’t have to worry about remembering tasks throughout the day and use tags to organize everything, so it’s easy to find when needed.
The campaign management features make it easy for busy marketers and business owners with many causes to keep track, get things done efficiently, and never feel overwhelmed again.
8. Click Tracking feature
The Click Tracking feature of GetResponse allows you to track the number of clicks each link in your email receives. This data can be used to help you determine which links are performing the best and generate more leads.
You can also use this information to adjust your content and ensure that your readers are clicking on the links you want them to click.
9. Customer Surveys
Get a better understanding of what your customers are thinking with the survey feature in GetResponse.
This free tool gives you access to various surveys that can be strategically placed throughout your marketing campaigns to track customer sentiment, benchmark how well you’re meeting their needs, and garner feedback.
With this information at your fingertips, you’ll be able to create more targeted pitches, and increase conversions for every product or service offered.
For example, conducting polls on social media helps generate buzz about an event by generating valuable content on those sites-since polls are seen as exclusive by followers and fans.
10. Landing page creator
The Landing page creator in GetResponse is an easy-to-use, drag-and-drop tool that helps you create high-converting landing pages without learning coding or web design.
With over 200 templates to choose from, you can quickly create a professional-looking landing page for your next campaign. You can also add custom HTML and CSS code to create a unique landing page.
The Landing page creator includes a built-in form builder to quickly add forms to your landing pages.
You can also integrate with third-party form builders like Gravity Forms and WPForms. GetResponse also offers a wide range of integrations with popular marketing and sales tools, so you can easily connect your landing pages with your other tools.
11. Webinars
Hosting webinars is a great way to engage your audience and promote your products or services. It’s also a great way to build relationships with potential customers. Key features of GetResponse include the ability to host webinars, which makes it easy to get started.
You can also create landing pages, surveys, and forms and track the results of your marketing campaigns. GetResponse also offers a wide range of integrations, so you can easily connect with other email marketing platforms you’re using to grow your business.
12. Website Builder
GetResponse’s Website Builder is an easy-to-use solution for creating and publishing professional websites. With no programming required, you can create a website in minutes using the included templates and designs.
You can also add your content and images or import content from other sources. In addition, the Website Builder includes tools for building email lists, managing subscribers, and tracking website traffic. You can also use the Website Builder to create landing pages and forms!
13. Ecommerce store builder
The Store creator makes it easy to create and manage an online store. With this tool, you can easily add products, customize your store’s design, and track your sales and traffic.
GetResponse also provides a range of built-in tools to help you drive traffic to your store and boost your sales. These features make GetResponse an ideal solution for businesses of all sizes looking to establish or expand their online presence.
Third-Party Integrations
GetResponse has many third-party integrations that allow you to link your account with other applications you use to operate your company. This will enable you to automate tasks, save time and increase productivity. Some of the integrations available include:
- Google Drive for storing and sharing files
- Zapier for automating tasks
- Facebook for creating custom audiences
- Salesforce for tracking sales leads
The integrations available make GetResponse a powerful tool customized to meet your specific needs.
With so many options, you’re sure to find one that will help you work more efficiently and boost your business’ productivity. So give GetResponse a try today and see how you can improve your workflow!
Customer support
GetResponse’s customer support is top-notch. You can access help articles, tutorials, and FAQs on the website, or you can contact customer support via phone, email, or live chat. Representatives are available 24/7 to help you with any problems you may be having.
They are always willing to go the extra mile to help you get the most out of your account. In addition, there is a community forum where users can exchange tips and tricks and a blog with helpful articles about all aspects of email marketing.
Getresponse Review: Pros & Cons
Pros
- Wide range of templates
GetResponse has a range of easy-to-use templates to choose from. The brand offers basic templates and free or low-cost professional templates for you to use, which can make content creation fast and simple depending on what kind of email marketing services you are looking for!
Brands also have access to the trigger tools that GetQueTo offers at an additional price. These tools allow prospects to be contacted through specific actions such as downloading your content, visiting your website, filling out a form, etcetera.
- Easy to use interface
GetResponse has an easy-to-use interface that makes it simple to create beautiful email newsletters. With this tool, you don’t need any design or coding experience to create beautiful email newsletters.
With its drag-and-drop editor, you can easily add text, images, and other elements to your newsletters. Furthermore, you can preview your newsletters before you send them to be sure they look great.
- Fast setup process
GetResponse is known for its fast setup process. Once you’ve created an account and logged in, you can start building your first campaign in just a few minutes.
This makes it easy to get started and quickly see results. With just a few clicks, you can create an email campaign and start sending messages to your subscribers.
- Robust reporting and analytics
GetResponse offers robust reporting and analytics, so you can track your results and see how well your campaigns are performing. For example, you can see how many subscribers you have, how many emails have been sent, and how many have been opened and clicked on.
You can also see which pages on your website are the most popular and track your conversion rates. This information can help you fine-tune your campaigns and ensure that you’re getting the most out of your investment in GetResponse.
- Low monthly rates
You can get started with GetResponse for as little as $15 per month, which is a fraction of the cost of many other email marketing tools.
This makes it a great option for small businesses and entrepreneurs on a tight budget and makes it easy to get started with email marketing and grow your business. But, of course, you can always upgrade to a higher plan if you need more features.
Cons
- Automation only available on higher-tier plans
GetResponse offers a wide range of features, but the most powerful ones are only available on the higher-tier plans. So if you need automation or advanced segmentation capabilities, you’ll need to pay more for them.
This can be a downside if you’re on a tight budget. However, the lower-priced plans still offer many features and are perfect for smaller businesses or bloggers.
- Dedicated customer support is only available to Max plan subscribers.
Dedicated customer support is only available to Max plan subscribers. This means that if you are on the Basic or Plus plan, you will not have access to phone support or chat support.
You can only receive help via email. If you need more immediate assistance, you may want to consider upgrading to the Max plan.
- Analytics are underwhelming
There is a basic overview of the data you have collected, but there is not much detail. For example, you can see how many people opened your email, clicked on a link, or subscribed to your list, but you cannot see how they interacted with the email beyond that. This makes it challenging to determine what is working and what is not.
Setup and Basic Contact Population
Signing up for GetResponse is simple. The first step in setting up a GetResponse account is to create a list of contacts. You can do this manually by entering each contact’s information into the system, or you can import a CSV file of your contacts’ information.
Once your contacts are in the system, you can segment them into different groups based on criteria such as location, job title, or company size.
Next, you’ll need to create a campaign. You can choose from a variety of templates or create your template (Custome templates) and then enter the content of your email. You can also add images and videos and configure the delivery settings for your campaign.
Once you’ve created your campaign, you’ll need to decide when and how it will be sent. You can choose to send it immediately or schedule it to be sent at a later date. You can also send it to all of your contacts or just to a specific segment.
After your campaign has been sent, you can track its performance in the GetResponse analytics dashboard. This will show how many people opened your email, clicked on the links inside it, and unsubscribed from your list.
GetResponse Alternatives
ActiveCampaign
ActiveCampaign is a comprehensive email marketing platform that enables businesses to create, send, and track emails and SMS messages. It also offers automation features that allow you to create workflows that trigger based on certain conditions.
This allows you to automate many tasks such as sending follow-up emails or SMS messages, adding new subscribers to a mailing list, or unsubscribing someone from a list.
ActiveCampaign also offers detailed reporting features that allow you to see how your campaigns are performing.
You can see how many messages were sent, delivered, opened, clicked on, and converted into sales. This allows you to tweak your campaigns to ensure they are as effective as possible.
ActiveCampaign is a powerful email marketing software that offers many features and benefits. It is easy to use and can be customized to meet the needs of any business.
If you are looking for an all-in-one email marketing solution, then ActiveCampaign is worth considering.
HubSpot Marketing Hub
HubSpot Marketing Hub is a comprehensive solution designed to help organizations grow by improving their marketing, sales, and customer service. As a result, such organizations enjoy reduced stress levels, increased revenue, and easier communication.
They can visualize data so they know where they can spend less while generating more business. Companies can also save time and resources because of pre-built marketing plans and the ability to automate tasks. HubSpot Marketing Hub is an excellent alternative for GetResponse users who want to take their business to the next level.
Constant Contact
Constant Contact is a complete email marketing solution that helps businesses grow their customer base and engagement.
It offers easy-to-use tools for creating and sending beautiful emails, managing subscribers, tracking campaign performance, and more.
You can also access real-time data to make better decisions about your marketing strategy. Constant Contact is used by over 650,000 businesses worldwide.
Act-On
Act-On is the leading provider of cloud marketing solutions for small and midsize businesses. The company’s suite of products includes essential components to run an effective, modern campaign: contact management, email marketing, event registration, and CRM tools.
Its open API lets you bring in anything you need to make your workflows and emails more intelligent.
Act-On also features a broad range of integrations with other leading software providers, including Salesforce, Marketo, Oracle Eloqua, and Zoho CRM. In addition, you can also find integrations for popular webinar platforms, e-commerce providers, and social media platforms. Act-On’s extensive range of integrations makes it an excellent choice for companies that want to use a single platform for all their marketing needs.
The software offers 24/7 live chat support, extensive documentation, and a user community forum. In addition, there are many training resources available, including webinars, e-books, and video tutorials.
Customers on a budget benefit from Act-On Instant PLUS, which comes with all the features included in Act-On’s other packages but with added storage capacity for more extensive contact lists.
SharpSpring
SharpSpring is the all-in-one marketing and sales solution for small businesses. It provides an easy way to send high-quality, branded emails designed in your style.
The platform also manages leads, connects Facebook pages to SharpSpring accounts, and even provides an automated appointment scheduling software that keeps your office running efficiently without any worries.
The intuitive drag-and-drop interface makes creating your email campaigns a breeze. Plus, with SharpSpring’s marketing automation features, you can create automation workflows that will automatically send the right content to the right people at the right time – no need for manual labor!
And if you’re not sure where to start, SharpSpring’s wealth of resources and tutorials will point you in the right direction.
Drip
Drip is an email marketing tool that helps you engage with your customers more personally. It allows you to create automated email sequences, send targeted emails based on customer behavior, and track the success of your campaigns.
This data can help you improve your marketing strategies and increase sales. In addition, Drip integrates with many other tools, making it easy to use in conjunction with your existing marketing stack. As a result, Drip is a unique tool that can help you scale your email marketing campaigns.
Related: ConvertKit vs MailChimp
FAQs
Can I use GetResponse for free?
Yes, you can use GetResponse for free, but there are some limitations. For example, you can only have up to 1,000 subscribers, and you can only send up to 12,000 emails per month. However, after your free trial expires, you can continue using GetResponse for a monthly fee.
Is GetResponse easy to use?
Yes, GetResponse is user-friendly. It’s a great platform for creating and delivering email marketing campaigns.
You can create custom forms, surveys, and landing pages and track the results of your campaigns. Moreover, you can manage your subscriber lists and set up automated email sequences.
GetResponse is also mobile-friendly, so you can create and send campaigns from your smartphone or tablet. And if you need help getting started, there are plenty of tutorials and support resources available.
Is GetResponse suitable for affiliate marketing?
GetResponse is an excellent tool for affiliate marketing because it allows you to create customizable email newsletters and autoresponders. This means that you can easily promote your affiliate products to your subscribers and then track the results of your campaigns.
Moreover, GetResponse offers a variety of lead capture forms and opt-in forms that you can use to grow your email list.
It has a wide range of features that make it easy to manage your affiliate campaigns, including automatic email tracking and reporting, as well as a built-in lead capture system.
Is GetResponse a CRM?
No, GetResponse is not a CRM. A CRM (customer relationship management) system is a software application that helps companies manage their customer data and interactions. GetResponse is an email marketing platform that allows users to design and send professional-looking email campaigns.
Which is better: Aweber or GetResponse?
There is no simple answer to this question, as it depends on your specific needs and preferences. Here are some factors to consider:
Aweber is more expensive than GetResponse, but it offers more features and a comprehensive range of automation options. On the other hand, GetResponse is slightly cheaper than Aweber, and it also provides autoresponders and landing pages.
Aweber has a better reputation for customer service, while GetResponse is faster and more user-friendly.
Ultimately, the best email marketing service will depend on your specific needs and preferences. So do some research to find the service that best suits your business.
Related: Best Softwares for Small Business
Final Verdict
GetResponse is a powerful email marketing tool that helps small businesses and affiliate marketers to grow their customer base.
With the help of GetResponse, you can create newsletters, autoresponders, surveys, landing pages like Squeeze Page Builder, and build campaigns to get more subscribers for your business.
The templates are also customizable, so you can easily make them look great. You can also track the performance of your campaigns and see how they are doing!